MaxIQ (EchoIQ) and Zell are both AI meeting assistants for recording, transcription, and summaries, compared here on pricing, features, and workflow fit. MaxIQ (EchoIQ): AI-native revenue intelligence platform whose EchoIQ module captures and analyzes sales conversations to update deal health and forecasts. Zell: Berlin-based sales performance intelligence platform that analyzes real sales calls, surfaces skill gaps, and delivers AI coaching and roleplays, using GDPR-compliant on-device transcription. They overlap on ai-meeting-assistants, ai-sales-meeting-assistants, so the right pick depends on team size, budget, and which meeting workflows you automate.
How Hosiqo compares and tests toolsFinal recommendation
For ai-meeting-assistants, ai-sales-meeting-assistants workflows, shortlist MaxIQ (EchoIQ) when capturing and summarizing sales calls and syncing insights into deal records matters most, and Zell when analyzing real sales calls to score rep behaviors and identify skill gaps matters most. Both record across Zoom, Google Meet, and Microsoft Teams; trial each on real meetings before committing.
AI-native revenue intelligence platform whose EchoIQ module captures and analyzes sales conversations to update deal health and forecasts.
Berlin-based sales performance intelligence platform that analyzes real sales calls, surfaces skill gaps, and delivers AI coaching and roleplays, using GDPR-compliant on-device transcription.
MaxIQ (EchoIQ) is a free tier with paid upgrades (freemium); Zell is a free tier with paid upgrades (freemium). Always confirm current pricing on each vendor's site before buying.
| Feature | MaxIQ (EchoIQ) | Zell |
|---|---|---|
| Core capability | Automatic capture of conversations across meetings, calls, and emails | Captures and analyzes video, phone, and in-person sales calls |
| Standout feature | Live transcription and real-time meeting assistance | GDPR-compliant on-device transcription without a meeting bot or stored customer data |
| Team usage | AI NoteTaker that links conversations to deals and accounts plus AI Summarizer briefs | Automated scorecards on talk patterns, objection handling, and discovery depth |
| Integrations | AI Coach that reviews calls against sales methodologies to surface coaching gaps | Instant AI call summaries after each conversation |
| Languages & capture | AI Forecaster that adjusts win probability based on call signals | Skill-gap dashboard for managers across reps |
| Best-fit workflow | Automatic CRM updates and AI Taskmaster action-item tracking | AI coaching, personalized coaching plans, and roleplay simulations |
MaxIQ (EchoIQ)
Choose MaxIQ (EchoIQ) if you need capturing and summarizing sales calls and syncing insights into deal records — strengths include conversation intelligence is tied directly to forecasting and deal-health models, not siloed.
Zell
Choose Zell if you need analyzing real sales calls to score rep behaviors and identify skill gaps — strengths include privacy-first design with on-device transcription suited to gdpr-conscious eu teams.
MaxIQ (EchoIQ)
Zell
It depends on your workflow. MaxIQ (EchoIQ) is strong for capturing and summarizing sales calls and syncing insights into deal records, while Zell is strong for analyzing real sales calls to score rep behaviors and identify skill gaps. Both transcribe and summarize meetings.
MaxIQ (EchoIQ) is a free tier with paid upgrades and Zell is a free tier with paid upgrades. Check each vendor's pricing page for the latest plans and free-tier limits.
Yes. Many teams run more than one meeting assistant when the workflows are complementary and the budget is justified.